Ogilvy Social.Lab is a dynamic community of multidisciplinary social-at-heart specialists that bring together the best of Ogilvy’s creativity and strategy with the agility and performance focus of Social.Lab to truly make brands matter in the Social Age.
We help Brands and Organisations unlock the business value of social in this new, more complex world by combining the power of creative content with the sophistication of data enriched insights and media targeting to deliver effective results.
We excel in both the creation of experiences and in the analytics required to optimise and deliver effective campaigns. We like to refer to ourselves as an agency that combines storytelling and the system of distribution.
We are a key partner to Facebook and work with many of the other platforms across a number of key global and regional clients such as Nespresso, BMW, Philips, IBM, and IKEA.
Positive curiosity – We surround ourselves with people who are always hungry for more. Our endless curiosity paired with determination pushes us to constantly chase the new and the next. Always on the move, we challenge the status quo. We embrace the opportunity to rethink branding, communications and marketing.
Integration – We value people who are true collaborators and team players, people who share, teach and bring others together, people who run towards the fire and help one another. Leaning in is what we do across Ogilvy, seamlessly eliminating silo mentalities.
Agility – We come from two strong founder cultures and we cherish our entrepreneurial roots. ‘Finding a way’ with limited resources is in our blood. We value rapid iteration and learning our way forward. We don’t do ponderous or procrastination.
Result–driven – Performance defines our actions and makes ROI part of our DNA. We think twice before spending our clients’ money. We simply don’t do waste.
Social at heart – We see the world ‘social first’. We live and breathe Social. We are the social evangelists at Ogilvy. We set the bar for Social.